Thursday, August 16, 2007

Customer Service Outsourcing

The essence of good customer service is customer retention. Regardless of your industry, your customer care is of the utmost importance. More and more companies today are realizing that with growing competition, continuous technological innovations and constantly developing products and services, customers have numerous options to choose from. Thus is it essential to ensure that customer loyalty programs are a recognized and incorporated part of your business. Customer acquisition in naturally important but keeping the existing customers should be a long-term objective. Comprehensive customer relationship management in turn attracts new ones.

Outsourcing customer service can solve some of the problems you might currently be suffering from such as unresolved complaints, pricing issues, better offers from competitors, or simply not enough resources and time to handle each customer transaction with a personal touch

India is a very popular destination for customer service outsourcing due to several significant reasons. India is home to the largest English-speaking population in the world which is also largely computer literate

The most known benefit of customer service outsourcing is the low cost. Compared to western call centers, offshore customer service vendors can provide up to 50% in operational cost savings. Increased production is another important aspect. The geographical location of India for instance enables 24x7 operations.

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